Entertainment for Children, Are we doing enough?

by iExpert 11. July 2016 09:44

The children of 21st century are not generation X they are now generation Z or may be generation Y. They are a step ahead of generation X kids who somehow did not live into the world of internet completely but lived in the real world too. However the generations to come will witness everything at the click of their smartphone and every feeling in the form of virtual reality. Internet is the ocean of information from all around the world, but the challenge is how to search relevant content for children. It is like they are sunk into this ocean and there is no respite from it as Google is the answer for all the questions under the sun. As a result Google exposes the kids to numerous other content which are not meant for them. Entertainment industry especially outside US too does not offer a wholesome relevant entertaining package to children due to lack of audience in this segment. The animation and action both the forms lack a quality for children and they are largely dependent on foreign channels and movies for their entertainment needs. They like Avengers, Pokemon, Superman and many such animated and action heroes.

In India children have a scarceness of the animated films. Some shows being a class apart from its counterparts and most adored by Indian or other kids is the only such movie of our times which has changed the definition of kids’ entertainment. The monetary investment are high and returns are marginally lower. The producers and directors like to make commercially successful projects whereas the children want something of high quality visual and audio, they are exposed to the world of PS and internet and they like some really good high dimensional experience. The kids know exactly to maneuver most of the devices like smartphones, iPad, play stations and they are into high grade entertainment and amidst this if they are given a ham-fisted piece of art or animation they will not lap it and will slowly move to the world of virtual reality which is through gaming consoles which give them more liberty and enthusiasm. We lack the type of entertainment which Minions or Ice Age or Harry Potter yields to the children and it is because in Bollywood children’s film are not a category. Some movies hit the theatre once in years, and filmmakers are not at all motivated to make such films which cater to the children’s psyche. Children’s films may not give them enough profits which they sure to get when they launch a superstar in their movie. However the dearth is of engaging content for children, which could make them relate to their lives and things around them. Children have productive minds. Their inquisitiveness proportion is much higher than that of adults. They want to discover, know further, and unleash their fancy. Stories, songs and visuals partially fulfill this curiosity and leave them to want for more. 

 

Films help shape children’s artistic receptivity, polish their quizzical skill, and finely help to baseline their value systems. India is the largest producer of feature films in the world (over 1000 films a year), the number of children’s films it produces annually is appallingly low – just about a handful or so per year which is not an encouraging number. Though India does not have a scarcity of stories, there is a dearth of good screenplay writers and directors for sure who could render the stories into entertaining films. On commercial grounds the producers do not plunge into children’s meaningful cinema as they believe in the fact that there is a little take away for everyone in their mainstream films. The film fraternity should step up for the making of films meant for children and display a different sensibility in terms of art which can provide the needs of children entertainment and they should not resort to the unlimited and uncensored content on the Internet and indulge themselves in the films which are made for them, making them responsible as well prevent their mind to wander in the unbounded source of content available on internet.

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Future of Virtual Reality in Entertainment, Media & Sports

by iBlogger 1. May 2016 11:57

It won’t be surprise if one social networking website pumps $2B in virtual reality company acquisition, this is a giant leap in provisioning the augmented reality which could be extended in our daily lives through those headsets and not just restricting it to the gaming consoles. This step by Mr.Zuckerberg is not because he thinks that virtual reality has a future, but he believes that virtual reality is the future of the entertainment industry. Adding more and more dimensions to the visuals gives an all new high to the users. Big players of the industry are already trying to make VR a household name, one of them is Google which is making Google cardboard sets which is as less as $30 to buy and is bought by millions who still can’t afford the high end headsets.

A decade back 3D movies were a rarity but today every sci-fi movie has a 3D version, in fact 4D, 6D, smell, air etc. they just want to tickle each sense of the audience and make them the part of the fiction through virtual reality. Virtual Reality has a presence everywhere be it in movies and media, sports or music. Last year US Open Golf tournament was streamed live in 3D experience, this year the Sundance Film Festival will showcase 3 full length feature films in VR including the 30 stories. So, VR is not confined to gaming only it is as much as part of the social networking too, which again depends upon the content of VR. Oculus, Sony, HTC, Google are the bigshots that are driving this entire VR experience market and they will soon come up with breakthrough technologies which can be played through the cellphones too, Samsung Gear has anticipated the VR in its phones already. The results are amazing and the upcoming features of VR in all segments of entertainment are very promising too.

Virtual reality will change the face of the visualization, imagine talking to somebody in 3D experience and you can actually see the person walking, talking and coming to you and sitting in your living room. Right now VR is restricted to the gamers primarily, there are experiments done in many other fields as well but the whole lot is underway still. The compelling reason for this is the equipment and the graphical welly on the PCs globally to run the virtual reality. Many Companies has a broader vision for VR and his acquisition of Oculus will surely shake the world with the boons of VR. He not only sees a possibility of sharing adventurous videos with friends and family on Facebook but also to make a virtual classroom for study and giving a feeling of sitting with students across the world in that classroom.

The virtual class concept will take a quantum leap from here. Total 360-degree and 3D visualization with binaural sound that reacts to the head movements, gesture-based controllers that would react to thumbs-up and also run by trigger of a finger that makes the viewer be hundred percent in it. NextVR, 8i are such companies that specializes in VR experiences are heading aggressively to collaborate with other giants to live broadcast some of the greatest sports events and tying up with major sports channels to make VR a name in all households and not just among the tech savvy people. As of now the response is enormous and the audience have made it a success.

The entertainment and media industry is beaming with this new concept of VR and immersed themselves into it. With this success ratio now there are advent of content producers to offer such content to the viewers. GoPro and Google camera rig devices will enable smaller publishers and agencies etc. to get into the action too, without taking into account the user-tailored content, something that is bound to grab people’s imaginations. Live streaming has become increasingly accessible and it’s growing in popularity because of the apps like Periscope, users’ demand for virtual reality content, for both ingesting and creating, should help boost the concept of VR forward. VR is not a techie thing anymore as its graduating to a point where the content producers are making the virtual reality stuff available to less technologically savoy masses, the future of entertainment is just right here.

So are you virtual yet?

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