Fascinating World of Fashion, It's a personal statement

by ExpertBlogger 18. April 2019 12:16

It has been rightly remarked by Coco Chanel the owner of one of the most sought after Fashion brand that “Fashion fades, but style endures”. 

Fashion is the trend of the moment. It doesn’t last, it is seasonal. The volatility of fashion makes it interesting and very appealing for mostly the new generation. For a generation that is older or not at par with the newer generation prefer style over fashion. Some people carry themselves in a particular ensemble or a way that makes them more of a fashion themselves because their style will always be in trend even with the changing tendencies. Like the famous Little Black Dress by Audrey Hepburn or a suit and silver flecked grey hair of George Clooney one just have to be totally comfortable in the style that he/she is carrying and that becomes a style statement for times to come. So, it can be said that an individual’s personal style statement can be a trend. 

Fashion projects multiple facets of a society. Fashion highlights the social history and the desires of the people of that society. It also manifests the overall traditional aesthetic of the several periods that the society had been through. The evolution of fashion ages back to numerous years and as the attitudes and culture diversify, traditions come along with it.

The young generation is a major admirer of fashion drifts. Fashion trends get influenced majorly by Bollywood as well as Hollywood. Metro cities witness the swift deviations in fashion especially because of the young school and college going crowd.

Fashion is a form of unrestricted language of one’s personality and also the social set up of the person. It not only comprises clothing, but also accessories, hair-dos, beauty and body art. What, how and when we wear the fashion statement, provides others with a quick reference of imperceptibly reading the outward situation of a society.

Fashion is a language of symbols, cyphers and an illustration that non-verbally conveys meanings about an individual or a group of individuals. Fashion in all its methods right from tattoos to piercing various body parts, to the newest and bizarre hairstyles, is the best form of graphics to express an individual’s identity. It enables a person to make himself/herself understood by the beholder. It is not everything but yes it is an important persona of an individual for someone to grasp a glimpse into his/her personality. All other things come later about knowing a person. It provides the clues of a person’s status and professional role and success, as well as being a means of being compliant to his/her peer group’s anticipations.

Today the failure to modernize and to reform our bodies whilst constantly observing the ethnic ideal state leaves us flunking the fashion test. Those that pass this fashion trial perpetually spend their lives being consumed in a vicious circle of diet, exercise, cosmetic surgery and other beauty and health regimes. This is not bad always however, it is supporting a segment of the market that largely constitutes the healthy food and other activities like gym , yoga , power yoga , cycling , marathon , organic food and many other things that ensure that people keep themselves engaged in buying these to look and feel good.

Another pressing need to be doing and wearing which is in vogue is an innate desire of every human being to strive for differentiation and to stand out of the crowd. The individual use fashion as a means to form an identity of his/her own in order to be recognized as different in the crowd.

One of the most preferred forms of semiotic difference is fashion, because fashionable clothes, accessories and body adornment are easy for others to perceive at a glimpse. Secondary items, particularly branded specific stuff like handbags, footwear, ornaments, and various forms of accessories also defines an important attribute of an individual i.e. the status. A piece of fashion has to be approved by others and then it inspire others to be copied by them. Finally it is replaced at some point of time when it becomes too routinely and commonplace and ceases to be distinctive. What is fashionable is transitory and what is style is permanent however a style statement can be a fashion and fashion marks the style statement.

E-commerce -a threat to on premise retailers

by ExpertBlogger 13. April 2019 11:43

Internet is the greatest boon of this century and one of the most rewarding inventions of our times. It has not only created an e-revolution in the world but has also touched all the segments of the businesses be it FMCG or apparel, services anything and everything. The e-retail market has catered to the needs of the consumers in every possible way from having the most user friendly interfaces to the super-fast delivery solutions that provides a lot of flexibility to the end user and saves time, money and effort by making everything available at the doorstep in no time. E-commerce has turned the retail market upside down with just one attribute of it’s that is convenience which has been every consumer’s desire while buying anything goods or service. E-commerce is not only convenient to the consumer but also for the seller as it saves all the resources that goes into making a retail showroom and the overhead of maintaining the property and if its rented then the huge rent that the seller has to bear. Shredding all these expenses the e-commerce just caters to everything that a buyer and seller can ask for. With tastes and changing trends e-retailers just have to focus on product availability and the delivery to the customer and the various payment gateways. Advertisements and other marketing strategies can be implemented with greater precision based on the consumer’s pattern of buying and looking for products over the various websites. For the seller as well e-commerce of his products can widely expand the scope to reach larger audience and various geographies as well. The only ones that a seller has is to reach out maximum consumers without worrying about the space and other infrastructure costs.

The retail conversion of physical shops and showrooms into e-commerce facilitator is gaining momentum. Biggest of Indian retail supermarket, electronic, apparel chains have adopted the online model and are focusing on having an e-commerce existence in the market. With technology making a presence even in the remote areas, larger population seem to embrace e-retailing. Nearly 68 million internet users are from remote areas, who sum up for half of total sales that happen at online shopping portals in India.

Recent trends show that there has been a paradigm shift in the buying patterns of the consumers worldwide, who are gradually keen to buy goods and services online and are rapidly treading towards a more appropriate, user friendly and innovative platform.

 

From grocery to a car, from medicines to a full-fledged furnished house, from cosmetics to the electronics the online marketplace has advanced to become as the one-stop shop for everything. Also, the hopes of the consumers are changing to entirely new dimensions, with outstanding benchmarks set by the e-retailers. Shoppers are aware of the value that these online portals offer, the plethora of products that these portals put on display and the one click comfort of making hassle free purchases right from the comfort zone of the consumer have made e-commerce a buzz word.

Such changing market trends have given a blow to the shopkeepers and showroom owners who are under the blow of the herculean rise of e-commerce websites. Amazon, Flipkart, eBay etc. are the fore runners that pose as a threat to all the retailers who now have to re think their strategy to survive in the market. The price for the showroom / shop setup and its maintenance and also the on-floor staff cost is incurred through the consumer and all this is added in the selling price. The e-commerce sites since don’t have to bear these costs offer the lowest price possible that will include their profit margins as well. The consumer are not concern about the quality issues as the e-commerce websites provide easy return and replacement as compare to the merchants. The bad product or service has a surety of full refund which attracts more consumers to these portals than to get into the endless return cycle of the real merchants.

The e-commerce is the future of consumer market not because of it’s convenient methods but because it improves its strategy each day which the on premise merchants fail to implement and improve and stick to the traditional way of selling the products.

Financial Boom or Sustainable Growth , Where We are Heading..

by ExpertBlogger 7. June 2018 13:13

Economic boom refers to as an increase of business, industry and growth of the sales and goods that would lead to a nation’s overall economic expansion. The global economies contribute in the rise and fall of world trade and economy and hence observes the global economic phenomena of recession and boom. The market fluctuations are bound to occur as they are affected by numerous factors which can’t be predicted by market researchers and analysts with complete accuracy. The various economies of the world are so closely connected that economists could only take calculated risks of prophesying the market volatility.


Many under developed and developing economies show the signs of an economic boom every now and then. The revealing signs of an economic boom in a country are:
a.    Low inflation rate: A booming economy should maintain a lower inflation rate and it is be as low as 2% for developed economies.
b.    Double digit GDP growth: A booming economy should register a GDP growth which should be at least a positive figure and if it’s in double digit with promising signs of converting into developed economy. A GDP is the determining factor of a nation’s growing economy. It is a sum total of consumption of products and government expenditures and exports of the country in that year, all this and minus the imports done by that country in that year.
c.    Rise in employment: In an economy that shows the promising signs of expansion creation of jobs for its citizens is a big factor for showing economic growth.
d.    Increased consumerism: Better employment rate will result in more demand and supply of consumer goods as it will lead to economic stability of the various sections of the society.
e.    The Sensex rise: A booming economy lures investors from around the globe. The market should exhibit bullish growth in the stocks and bearish growth of the bonds.
f.    Bank lending: Banks should contribute in the growth by increasing their capacity to lend to the owners of small businesses hence leading to economic sustainability by progressing the smaller merchants.
g.    The currency circulation: It is the currency of the country and its value that would decide the appreciation of the country’s currency in the world market.
h.    Producer price index: this is the index that determines the cost of major goods producing sectors like agriculture, manufacturing, mining, fisheries, dairy products etc.
i.    Real estate boom: A surge in the real estate businesses is a strong indicator of a booming economic growth as they are the drivers towards making a stronger economy. The increase in the buying of the new homes reflects good employment creation and increased consumer confidence.
j.    Lower interest rates: Banks will levy lower rate of interest on the loans for property and automobile and hence enabling more property deals and creating a surge in the housing and finance industry.
k.    Strengthening the labor: A developed economy will always work towards firming its labor force by skilling them in their crafts and work because they in turn would generate goods and services for the country.
l.    Tax cut: In order to make a robust economy a government should curtail on taxes on consumer goods and services provided. The income tax reduction also boosts the citizens’ morale to save more and spend with confidence making sure that it should not lead to deficit.
m.    Increased government spending: rise in government’s expenditure like construction roads, railways and airports is an indicator of state’s well being programs for making a prosperous society.
n.    Income imbalance: In a booming economy the poor will become rich and gain stability and rise from above the poverty line hence creating a society of economic balance.
o.    FDI: encouraging more foreign investors in the country for the services and goods they get and hence creating more income and jobs in the country.
A sustainable growth in all the above mentioned categories will lead to an economic boom in a country as well as it will help to shape the world economy. The government’s policies play an important role in defining the economic growth of a country. A stable government and a stable geopolitical atmosphere leads to technological as well as advancement in other sectors.

New Year, What's Next!!

by ExpertBlogger 2. January 2018 17:41

New Year is already here and everyone has welcomed New Year with joy and fresh resolution for coming year, it is always amazing to welcome New Year with fresh attitude and new perspective, looking at what we have done wrong in past year and correcting those mistake and doing better in coming days.

We always take a resolution for yourself and at this new year when we entering into 2018 we wish that people should consider and take up things which are generally overlooked we should take resolution to take make this world a better place and think that how we can make our contribution to the society in term of helping those who are in need and giving them level field to compete in this competitive world.

So this New Year talk take up resolution to do some social work or community work. Spend you valuable time with people who do not have anybody around , visit places where humanity still exists and finally to some charity which will help those next generation for better tomorrow , and when you are doing this have you kids with you because that is most important thing because you need to pass these values to next generation and your kids will learn this great thing you are doing and encourage them to care about society and increase their social awareness which is most important thing to have.

We have seen that these days people are connected through digital media but in really they are socially so much apart that it is very difficult to do social interaction as everybody feels like it is the last thing they need to consider and believe me this gap is just going to increase in coming days and we have huge responsibility in our hand to teach our kids that , this is not just you matters , this is us , people around us makes us social and responsible. If we could not do this then we will be living in isolated world in crowded city.

This New Year let look around and try to do thing which we are missing in this digital world, give time to real people rather than phone calls and video call. Feel the real touch and hold the hand who need you hand because at the end you take nothing with you it is your memories and how people see you when you are gone.

And lastly have Great Year ahead!!

Thinking about Investments? time to be serious!!

by ExpertBlogger 20. March 2017 12:16

It was normal day as usual and I read something on social media it was kind of funny but stuck in my mind somebody has wrote that, education, carrier, kids , progress, big house big dreams , who the hell discovered this , weren’t we happy in caves eating roots and staying happily with family , I laughed and told my wife , these people are crazy their thinking is beyond our imagination this was one side of thinking for that day but later somebody came to me and started discussing about the investments and securing your future when you grow older and suddenly  I started feeling that I am already old.

Oh my god, I am getting older and I have not planned my future yet. Is it too late, what should I do? Where should I invest? Who should I see? These question ghosted me as lighting strike the tree. I started running like chicken without head and asking bunch of question to everyone. Then I realize that nothing going to change overnight and there is never too late for anything, first I just have to relax and take a good finance advice. Now I don’t have that kind of money that I need any professional financial adviser but researching about knowing that where can I grow my money without risking my future is worth a try.

I am not always good at managing my money, I know fitty percentage of people are like me, oh my look I started talking about percentage and stuff. No , but on serious node everybody should be aware of some sort of investments that could be anything which will encourage you to save and use that money for some good purpose like kids college education or marriage and may be your long waited dream to have world tour.

Many people want to see their money every day because they feel that what if I need that money tomorrow, that means they always want money to be liquid but liquid money is dead money it does not generate any return, you can do CD’s but again those percentage and not that big you are just sitting on money which value is getting deprecated day by day. You need to understand that people are multiplying their money and on other hand you have holding your money for yourself.

You can choose any path of investing but any little investment you do it do is going to grow much bigger in future , it could be stock market, mutual funds, housing market, land or even in any startup company. Easiest way to put your money in mutual funds because you have low risk low income but your investments will always has the touch of market, instead we always wait for right time.

Believe me there are some people who are doing trading and stock investment for living but off Course you will not able to do it because it needs lots of research and it’s a full time job, but what you can do it have your money as Systematic investment plan which will invest your money over the long period and you get opportunity to invest in every tread of market up down.

So have you invested yet?? But waiting for good time.