Entertainment for Children, Are we doing enough?

by iExpert 11. July 2016 09:44

The children of 21st century are not generation X they are now generation Z or may be generation Y. They are a step ahead of generation X kids who somehow did not live into the world of internet completely but lived in the real world too. However the generations to come will witness everything at the click of their smartphone and every feeling in the form of virtual reality. Internet is the ocean of information from all around the world, but the challenge is how to search relevant content for children. It is like they are sunk into this ocean and there is no respite from it as Google is the answer for all the questions under the sun. As a result Google exposes the kids to numerous other content which are not meant for them. Entertainment industry especially outside US too does not offer a wholesome relevant entertaining package to children due to lack of audience in this segment. The animation and action both the forms lack a quality for children and they are largely dependent on foreign channels and movies for their entertainment needs. They like Avengers, Pokemon, Superman and many such animated and action heroes.

In India children have a scarceness of the animated films. Some shows being a class apart from its counterparts and most adored by Indian or other kids is the only such movie of our times which has changed the definition of kids’ entertainment. The monetary investment are high and returns are marginally lower. The producers and directors like to make commercially successful projects whereas the children want something of high quality visual and audio, they are exposed to the world of PS and internet and they like some really good high dimensional experience. The kids know exactly to maneuver most of the devices like smartphones, iPad, play stations and they are into high grade entertainment and amidst this if they are given a ham-fisted piece of art or animation they will not lap it and will slowly move to the world of virtual reality which is through gaming consoles which give them more liberty and enthusiasm. We lack the type of entertainment which Minions or Ice Age or Harry Potter yields to the children and it is because in Bollywood children’s film are not a category. Some movies hit the theatre once in years, and filmmakers are not at all motivated to make such films which cater to the children’s psyche. Children’s films may not give them enough profits which they sure to get when they launch a superstar in their movie. However the dearth is of engaging content for children, which could make them relate to their lives and things around them. Children have productive minds. Their inquisitiveness proportion is much higher than that of adults. They want to discover, know further, and unleash their fancy. Stories, songs and visuals partially fulfill this curiosity and leave them to want for more. 

 

Films help shape children’s artistic receptivity, polish their quizzical skill, and finely help to baseline their value systems. India is the largest producer of feature films in the world (over 1000 films a year), the number of children’s films it produces annually is appallingly low – just about a handful or so per year which is not an encouraging number. Though India does not have a scarcity of stories, there is a dearth of good screenplay writers and directors for sure who could render the stories into entertaining films. On commercial grounds the producers do not plunge into children’s meaningful cinema as they believe in the fact that there is a little take away for everyone in their mainstream films. The film fraternity should step up for the making of films meant for children and display a different sensibility in terms of art which can provide the needs of children entertainment and they should not resort to the unlimited and uncensored content on the Internet and indulge themselves in the films which are made for them, making them responsible as well prevent their mind to wander in the unbounded source of content available on internet.

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Entertainment | Media | Television

Entertainment Race in the box, who’s gonna win?

by iExpert 12. June 2016 12:11

You must have surprised with the title "Entertainment Race in the box, who’s gonna win?" what is the race in the box for entertainment , but if you have switch from one to other tv boxes then you must have got an idea that what is I am talking about.

Yes I am talking about the race of TV boxes by many companies out there, currently we have so many different kind of TV streaming box in market and it is just to complicate to choose for the normal non-technical user who has very limited knowledge about apps, resolution and connectivity option they provide and also the limitation of each box, which they realized after buying them. Each and every box has their own pros and cons but we are not going to talk about those there because you can easily go and check their spec side by side on net and find out difference if you get it, Here I am trying put the point is, why these TV boxes has limitation one over other when the technology is available for every company and they know about it. For an instance Roku, Apple Tv and Amazon fire sticks are head to head competition in this category.

Each one has their up’s and down some are good some are bad but every time they comes up new version and old version is just stalls, I can get that they don’t want to release everything at same time and stop their sell on that device instead they release it step by step and keep upgrading version also the software inside this. In my personal experience I had use both the box Roku and Apple Tv.

For just an example let consider Roku, the casting feature is really poor in that, I don’t have any idea that if Apple TV can make real progress in casting functionality then why cannot Roku go and work on casting feature and make their device good. On other hand Apple TV has good casting capabilities but when it comes to app they just way behind and has very limited apps and it just bound you and you start hating.

Sometime I feel that when these companies are working against each other they just have some kind of mutual agreement that they will have monopoly in certain feature so that they could survive in the market side by side, one simple thing is Remote , now why can they just come to an agreement and design some kind of remote which has simpler structure , I don’t want to limit the innovation and ability of devices but come on when it comes to kids and non-technical people who has very limited grasp over the remote and when you handle them apple tv remote they just hate it , why you want to replace the button with touch pad , I get it if someone want it that way they have an option , make to remotes one simple and one super complicated, this is my personal experience my 5 year daughter just struggle with apple tv remote and hate it whereas the remote on Roku was really good for handling , one more is thickness , I know apple is famous for their stick design but , when someone has their remote always sticking inside middle of couch or just goes below rug while dusting then you started thinking that why the hell they made this thing so small , every time I try to find it and it’s a job one of kind. 

I am not against the innovation they put in each product and comes up with unique and good ideas but when someone think about these just not only focus of tech oriented folk rather than consider from three year kids to 70 year old how they are going to use this.

On closing node I must say no body gonna win this race of box because each one has important one or another feature and it will always be a personal choice rather than what they offer.

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Entertainment | Expert's View | Reviews | Television

Does Internet is Winning Race against Television and Radio?

by iExpert 24. March 2016 11:01

In the year 2005 when popular video hosting site was launched by three ex-employees of PayPal little did they know that their concept would revolutionized the world of entertainment and will make them the millionaires by the millennials. The concept of video sharing over the internet has not only changed the face of media but has created a boom in many businesses. You Tube is one such medium that has taken the viewers with a storm and sending a strong blow to the television industry. The television is unable to come at par with such internet discoveries. The free of cost nature of internet makes it so accessible and preferable by the viewers. The loads of long forgotten videos and clippings just get so easy to access, whereas the absence of time capsule in a television makes it less popular. There are enough evidences that reveal the fact that video streaming is the Gen Z thing and is enjoyed by them more than the static entertainment medium like television. They can watch anything under the sun over the internet at any time and any place they want. Anyone can share the videos which they have and in this way internet gets richer in its content.

The CDs have lost their sheen ever since videos on internet has plunge into the market. Like the television many video hosting websites also has channels for the artists and performers from any field and they can upload their videos and become famous as well as earn as much money as a budding entrepreneur can. There are channels for cookery, make – up artistry, standup comedy, arts and design etc. on internet. The channel owners are the common people from amongst ourselves who exhibit their talents on this free medium and get numerous fans who subscribe to their You Tube channel and hence increasing the viewership. You Tube also help in running the small businesses of the up-and-coming entrepreneurs by giving them the compensation for as many subscribers they could have for their channel. The study on You Tube’s popularity revealed that the viewers of You Tube channels find the content that is published on it as more authentic and they could relate to it more easily as compare to the content that is telecasted over the television.

Internet videos are the most accessible application and most popular one in the smartphones. It is a personalized television where the viewer has full autonomy to decide what to watch and when to watch. You Tube can be watched from any device including smart TV., smart phones, I pad etc. The speed of streaming and the quality of videos that are uploaded on You Tube are the two areas where an improvement is needed in order to transform it into new age television. Alone YouTube attracts tons of viewers and billions of videos are pulled daily by the internet users. You Tube has successfully enchanted the Millennials as the content it offers is far wider in scope and varied than compare to a television.

Internet videos and other digital media has risen in popularity because of the advent of the much handy devices that can be developed on a chip. With all the technological advancements that lead to the fading of traditional methods of entertainment, TV still holds 70 % of viewership because of the high budgets and bigger canvas on which it plays and also because of its mass pervasiveness. However TV is just not about anything whereas You Tube is all about anything which we want to see anywhere.

Video streaming has also diversified into advertising world. It plays the ad just before a video clip and may be between the clips, however the good thing is viewer has the full control to skip the ad while it is playing whereas television does not authorize a viewer with this. The feature which is remarkably distinguishing is the ‘share‘, you can share the content you are watching with anyone be it on WhatsApp, Facebook or Twitter. The war of television and Internet video streaming will be won by the potential contender which can create such engaging channels that could cling onto the minds of the audience and are more relatable. The way digital media is diversifying both Television and YouTube would re vamp their look and accessibility and will reach the widest audience. 

Considering all this above do you think that Internet is winning race against Television? 

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Expert's View | Radio | Television

Kid's Entertainment or Entertaining Kids

by iExpert 14. February 2016 17:46

 

Kids are always fascinates me in all aspect, I have a little daughter and I have seen her growing up , like any other kids she is TV freak, she always wanted to watch TV and specially the cartoon series and image you don’t let her see the movie or program then you know what is going to happen next., it make me always curious is does these kids always want to watch animated series or do they like any other kind of program which we have not given them chance to see , so I started doing some experiment with my daughter and started to show her non animated program, some of them about the animals some were about different topic but not animated characters ,those were real characters , real people or real animated and what I found it she actually like that too, kids are like melting wax you can shape them anyway you want, We are the one who introduce them to TV and this is we who have made them addictive to seat in front of TV for long time and eventually fed them with ton of animated programs . 

I think the major reason of attaching comic character to kids is they do crazy thing which in real time we can only think, they connect with kids with the things kids want to but have you thought that if we could able to do same thing while playing or while talking to them that they want to do then they will be less interesting with TV or any other entertainment media. Again it was always question for me when I try to play with  kids is what to play I mean they always wanted to something different then how can you find out game which can play inside house with 2 people and without any instrument. Every day I use to scratch my head and come up with some or other silly game just to get her always from the TV. Sometime I use to pass sometime fail sometime I could able to dazzle them with my idea and sometime idea was just a trash or trashed by kids but most of time it use to work . 

I remember some silly games like stacking up glasses on top of one another and then throwing plastic ball on the stack and whoever get most of glasses down win or another one is pirate game where I use to put her inside the laundry bucket and tie to bucket with some rope and just pull her pretend that I am pirate pulling the boat and everywhere is water and she ca not step out , we go ahead and then find for treasures and other things we enter into dark room, we have created storms and such little silly thing , use pipe for telescope or just use bath towel for hat but kids just loves these silly thing and enjoy.

I have observed from all these experiment that kids really are not looked into Tele vison, they can play with you if you are ready to spare some time with them, and they can come give up their shows for you. Just remember you have very little time before they grow up and then they will not have any time for you so please use your time for them and before switching on TV just ask simple question with loud voice and then you can see the difference “Who want to play with me??” 

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Expert's View | Television

Today's Reality Shows: Boon or Bane?

by iExpert 9. January 2016 16:24

It was way back in the year 2007 when Shilpa Shetty and Jade Goody had a heated argument on a popular reality show of Britain and it took a sudden rage of racism and community biases to create a new furor internationally and people came out of their closet to support Shilpa Shetty, most of them were the Indian diaspora. The television reality show not only boosted its popularity but it also sent out a very strong message of a united nation, a nation that thrives on its cultural diversity. A scripted set up, all celebrity contestants and some weird concept of showing either the talent, bravery or the art. Be it a dance show or a thriller or a music contest the popularity in any form is more than the fictitious soap opera. Although these shows were initially carved out for creating a definite segment of the entertainment and the end goal was to make business out of them, however with the increasing number of such shows and the wider range of audience who can watch them without any censored content, that, they have become a paradigm. The quizzes and the talent shows are most popular of the bandwagon. These reality shows are all about common man, his relationship with the stars whom he adores and worship and his relationship with another common man who go ahead and become a star. The participants gain publicity both positive and negative, which largely is the work of their display of their own character. The stand-up comedians are household names now, as they somehow pulls the viewers from their monotonous lives and soak the audience in their mirth and jokes. People like to be tickled and enjoy the happiness flowing in their living rooms at just a click of a button. 

The viewers not only feel connected with a particular performer or participant, because he/she had risen from amongst them, but they start associating themselves with that person and gradually that larger than life image of a common man rule the hearts. The audience love and loathe a participant with all sincerity of their emotions. The digital media thrives on this and they create and destroys the image of the person or a show. Sometimes, the emotions exhibited by the contestants are fake, scripted and totally to gain TVTs for the show. The pretentious sentiments are like a bait to get more viewership and to gain a soft corner in the audience’s heart, with all the tears and frenzied debates. The audience are bound to take sides and vote them and stand up by them, albeit they are unaware about the trap they were thrown into. Sometimes it is not only the audience but the organizers of these shows who find themselves in the deep down controversies which may take an international shape at times when the governments have to intervene to protect the rights of their citizens on the show. The entire game to attain popularity by the show and by the contestant takes a bad turn when either or both of them try to manipulate the situations and capitalize on them leading to a bad image. Reality shows are about realistic attributes like courage, determination and poise in extreme circumstances, sometimes a participant wins the heart of the audience by losing the game and rises to fame manifold whereas the winner fails to create an impact. The reality T.V. shows have made it a possibility for a common man to become a star and enjoy stardom with his/her talent. The phenomenon of becoming a star has changed altogether with the advent of reality shows. It has given the short lived and fake stars to us as well as talented and versatile stars which could have been lost in the crowd otherwise. The entertainment industry is going through a transition from soap opera and fictitious plots to hardcore reality. The reality is prevailing and so are the people who are the outcome of this set up. This concept has yielded a lot and has taken a lot too with its ugly side being so devastating for the sentimental audience. TV reality shows have gained a substantial segment in the industry as they are the shows that are run by the common man from the audience.

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Expert's View | Television